Business Strategies (Products, Technology, Marketing & Sales)

As companies continue to figure out the true role of a Customer Success Manager(CSM), various aspects of the job keeping coming up for debate. As such the Customer Success Manager job is an overarching role that touches various functions such as sales, on-boarding, implementation, training, support, product while continuing to be the single point of […]

All products need validation before they are built to ascertain the real problem they solve. They need early supporters/evangelists, after they are built, to prove the worth in the marketplace and to cross the proverbial chasm. Getting people to try your product is tough but let us assume you were lucky and found some early […]