Topic | "Master Data Management"

SaaS: Value based Selling

By Subraya Mallya

“Cost Savings” has been the key rallying point behind SaaS sales strategy and has been credited with much of ¬†SaaS adoption to date. Most SaaS sales pitches¬† highlight the cost savings in the areas of licensing, implementation, and on-going support/maintenance. Some variant of the following value proposition have made up the slide deck. Lower upfront […]

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SaaS for Government

By Subraya Mallya

In the last decade or so with leading the charge SaaS has made deep inroads into every area of commercial business software. Starting with Sales applications then moving into other edge applications like Collaboration, Project Management, Document Management. In the last couple of years even core business processes like Human Capital Management (SuccessFactors) and […]

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