Tag | "Community Engagement"

Killing the messenger – not a smart move

By Subraya Mallya

Tags: , , ,

As companies continue to make great efforts to connect with their customers, partners through their social media efforts including executive blogging, twitter, wikis and videos, Oracle pulled a switcheroo by yanking a popular employee blog that augmented Oracle Support.
The blogger’s crime, apparently, was that he provided an avenue for community users to interact and as [...]

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